Communication that will “touch” a potential client?

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How to come up with original and creative communication that will “touch” a potential client? The communication that responds will be affected. To do this you need to test. In general, the essence of marketing is to try. Every time it’s a risk because the audience is wide. But when the client sees the communication and understands that it is about him, then you have “hit the heart.” How does the audience generally react to advertising? What should it be like in Ukraine now?



The market has recovered, and there is no longer any need to Buy Bulk SMS Service be afraid. We were one of the first to launch a social advertising campaign in April 2022. At Eskulab it was possible to check your blood type and Rh factor for free. They also launched free courses on first aid in the departments. They did what was needed. Accordingly, I was not afraid to use such communication in advertising. What role does SMM play? How do you develop a direction? SMM is very important. We are now introducing a new identity for social networks.





Creatives created by artificial intelligence. Our goal is to find something that makes us stand out, because many competitors copy the content. In addition, we love to experiment and do something new. In general, pharmaceutical advertising is quite primitive. There is a lot of advertising of medical products and, often, it is direct. We want to go from a completely different angle, add humor, make it more modern and trendy. We want to get into the same heart of our clients. I think this will be a cool project.