|
With the reasons why they were successful. First, they identified topics that bloggers and journalists were likely to cover. In this case, it's student loan debt statistics. Next, I created a page with statistics from various sources. Finally, this page was optimized for the keyword "Student Loan Statistics." As a result, it appears on the first page for this target keyword. Why did it work? I want you to think about it. What kind of people search for the keywords “topic + statistics”? I'm a journalist. Especially journalists looking for statistical data to include in their articles . And if you rank high for that keyword, you'll get a lot of links. That's a very good method. 9. Optimize old content for user intent We've talked before about how your content should match the searcher's intent . The points are as follows. If your site isn't what searchers are looking for, Google won't rank your site higher.
No matter how many links you have. For example, I published the article below in 2015. As you might have guessed, the target keyword for this article is "SEO campaign." The article then immediately appeared in the middle of the first page. So far, it's not bad. However, one day, the ranking and traffic of this article Belgium Phone Number Data began to decline. The priority of this keyword was not that high. For that reason, I was ignoring the situation and just hoping that things would go well. Actually, that wasn't the case. I realized that my content was horribly misaligned with user intent. This article was not about multiple SEO campaigns, but about a specific strategy (guest graphics). Therefore, I reconsidered the composition plan and rewrote the article from the beginning.
This time, we published the article after confirming that the content would be preferred by people searching for "SEO campaign." As a result, the new version of the article ranks first for similar keywords. 10. Form a content partnership I'm a big fan of content partnerships. why. The reason is that content partnerships make article promotion twice as powerful . I want you to think about it. When you publish an article on your site, you probably want to reach as many people as possible. However, since you are an individual (or company), your reach is limited. When you partner with someone, each person can deliver new content to you. The number of people who see your content, the number of links, and the number of shares on social media can double.
|
|