Continue and discover the most popular of the moment

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In that sense, using different types of content for social networks can: increase visitor traffic to a website; improve user experience; redirect the audience's attention to a favorable point for the brand; increase lead attraction and customer conversion; attract prospects for different stages of the funnel ; realize business opportunities by keeping the ideal client close. To do this, it takes much more than simply having a profile created and uploading a couple of photos. To generate a profitable impact for a company, it is necessary to take advantage of the available formats and structure them within a solid Digital Marketing strategy .

Continue and discover the most popular of the moment! 9 types Telegram Number Data of content for social networks that you can use To create quality content, it is very important to recognize the types of content available that can be part of your initiatives. Next, we will show you the most attractive and popular formats that exist so that you can get the most out of your posts. 1. Branded Content Content is the basis of almost any social network that exists out there, since they are materials that can take the necessary form to transmit a message to the audience. However, branded content is content that is originally created by you or your marketing team and has the purpose of showing something related to the identity of the organization and serves to increase engagement.



2. Infographics Infographics have been a total success for some time on social platforms such as Instagram or Twitter due to the visual elements they add and the ability to add value to the audience . Likewise, they are excellent traffic generators thanks to their easily shareable content. Added to this, interactive infographics can raise efficiency even further; allowing users to discover content through interactions with the material. 3. Testimonial videos Nothing convinces a lead more than a testimonial or success story from a customer of the brand. They are a perfect type of social media content to influence potential consumer decision-making, help the brand stand out from its competitors, serve as social proof of satisfaction, and get rid of objections.