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Ensure a responsive site A web page made on the basis of a responsive design can be extremely easy to navigate for consumers, because it will adapt according to the device used: tablet, mobile, desktop, etc.; the web page content will be easily accessible from any device and users will enjoy an instant experience when accessing the site. 10. How to make your customers loyal A loyal customer can become your brand ambassador, so it is important to know the methods by which you implement the customer loyalty process . 10. a. What is a loyalty system? The creation of a loyalty system is based on the strategy by which companies try to make as many customers loyal as possible, so that they have a lifetime as customers as long as possible.
Loyalty techniques can consist of creating offers or discounts for British Student Phone Number List certain customers, offering free products or free shipping, and a host of other actions. The main goal of any business is to make consumers stick with it and purchase products or services for as long as possible. The cost of acquiring a new customer is much higher than the cost of keeping an old customer, precisely because the latter already knows you and trusts the products you offer. Loyalty programs must be attractive enough to make customers stick with the business. 10.b. Types of loyalty systems Among the main methods by which you can implement a loyalty system we list: Points – every purchase means accumulated points; it is important that this system is transparent and as easy as possible for consumers to understand; this tactic is ideal for businesses that encourage frequent and short-term purchases.

Thresholds – as the consumer makes more and more purchases, offer increasingly consistent rewards, Buying status – offers customers the opportunity, for example, for an annual fee, to purchase a VIP program that offers various benefits, such as: orders delivered faster, priority delivery for new products added, free shipping And so on Systems based on customer values & desires – considered to be one of the most effective loyalty systems, because it offers consumers exactly those aspects that are consistent with their values and desires; Partnering with another company to provide benefits – strategic partnerships are how you can offer your customers more value than your business can generate, a strategy that will satisfy them; for example: partnership between a company selling men's suits and one selling elegant shoes; Gamification – motivate your target audience to buy more and more through a game, but be careful that the terms and conditions are as clear as possible and, more than that, stick to what you promised to offer as a reward. 11.
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